Articles

What Is Good Public Relations? A Guide to Successful PR for Brands – The MarCom Pro

What Is Good Public Relations? A Guide to Successful PR for Brands – The MarCom Pro

What is effective public relations (PR)? Learn the strategies behind successful public relations that help build a strong brand image and credibility, with insights from a professional PR agency, The MarCom Pro. In today’s fast-moving information landscape, public relations (PR) is far more than simply sending press releases to the media. Effective PR is a strategic communication process that helps […]

Piyahatai Autchayawat: A Life That Never Stayed in the Comfort Zone

Piyahatai Autchayawat: A Life That Never Stayed in the Comfort Zone

KEYPOINT: • From senior executive roles and a high salary to building her own business• The MarCom Pro grew through sincerity and friendships rather than self-promotion• Life philosophy: ambitious, fearless, and willing to take risks In today’s fast-moving and highly competitive business landscape, sustaining success with grace for more than a decade as the owner […]

From IT Professional to PR Visionary: Ann Piyahatai Autchayawat Reveals the Success Behind PR Business “The MarCom Pro”

From IT Professional to PR Visionary: Ann Piyahatai Autchayawat Reveals the Success Behind PR Business “The MarCom Pro”

Piyahatai “Ann” Autchayawat, Founder and Managing Director of The MarCom Pro, shares her inspiring journey from a hotel software specialist to the founder of one of Thailand’s leading PR and marketing communications agencies—driven by vision, resilience, and an unwavering commitment to growth. A highly capable professional with a clear strategic mindset, Ann transformed her career […]

“Once You’re Forgotten, It’s Hard to Make a Comeback”—Ann Autchayawat on Why PR Matters

“Once You’re Forgotten, It’s Hard to Make a Comeback”—Ann Autchayawat on Why PR Matters

With more than two decades of hospitality experience under her belt, Ann Autchayawat has firmly established herself among Bangkok’s hospitality elite. Transitioning from hotelier to PR guru, Ann has successfully led her boutique PR agency specializing in hospitality, The MarCom Pro, for over ten years. Ann’s hospitality career initially took flight in operations as a […]